How Can Hotels Engage Their Guests Through Mobile Marketing

⁣This video highlights how hotels engage their guests through mobile martketing. The areas hotels need to focus on are as follows: 1) Switching between movile devices to acquire information on the go 2) Dreaming 3) Planning 4) Booking 5) Experiencing 6) Researching 7) Scheduling. Hotels must engage with their customers during each of these stages. The 3 main ways to improve are: 1) Communicating with guests via text messaging 2) Not just smartphones, broader spectrum of guests in your communication offerings 3) Feedback